In a landmark step for regional entertainment, the Hon. Chief Minister of Maharashtra, Shri Devendra Fadnavis, officially launched Abhijat Marathi OTT – a free digital platform dedicated to promoting Marathi language content. The event was graced by Hon. Minister Uday Samant and industry leader Kedar Joshi, along with several dignitaries and cultural representatives.
Abhijat Marathi OTT aims to bring together the richness of Marathi cinema, theatre, music, and cultural programming on a single, accessible platform for audiences across the globe. With the app available for download across all platforms, it seeks to empower Marathi creators while giving viewers a seamless and free way to enjoy authentic content.
A Push for Marathi Language and Culture
Speaking at the launch, Hon. CM Devendra Fadnavis said:
“Marathi language and culture have a glorious legacy that needs to be celebrated globally. The launch of Abhijat Marathi OTT is not just about entertainment, but also about preserving our heritage and making it accessible to the younger generation. I am confident that this initiative will take Marathi entertainment to newer heights.”
Hon. Minister Uday Samant echoed the sentiment, adding:
“In today’s digital age, it is important that our language and stories find a platform that reaches the masses. Abhijat Marathi OTT provides exactly that – a bridge between tradition and technology. This is a proud moment for every Maharashtrian.”
Free, Accessible, and Global
With zero subscription charges, Abhijat Marathi OTT stands out as one of the first free, full-fledged regional entertainment apps. It promises to offer a wide range of curated content – from classic films to modern web series – appealing not only to the Marathi-speaking audience but also to cultural enthusiasts worldwide.
Kedar Joshi, one of the key visionaries behind the app, expressed optimism about its future:
“Our mission is to democratize Marathi entertainment and make it available to every household, every device, and every corner of the world. This app is a tribute to Marathi creativity.”
The app is available on all platforms and can be downloaded for free starting today. With its promise of global accessibility and rich content, Abhijat Marathi OTT is set to redefine the landscape of regional entertainment.