After achieving her goals in the field of films & media, the Managing Director of Effective Communication Usha Mishra is now nominated in Art Culture Award for Beti Bachao Bet Padhao. The award function is organized by leading political party of the Nation, Bharatiya Janata Party.
Along with her the well-known personalities of Bollywood industry and others are also included for the same, such as actress Upasana Singh, Himani Shivpuri, Kanika Shivpuri, actress Sara Khan, Model & designer Satyamvada Singh, Dr. Sushma Malik, Singer Braj Sarwari, dancer Ashna Gogoi and many others.
Well, Beti Bachao, Beti Padhao (Save girl child, educate a girl child) is a personal campaign of the Government of India that aims to generate awareness and improve the efficiency of welfare services intended for girls. The scheme was launched with an initial funding of ₹100 crores. It mainly targets the clusters in Uttar Pradesh, Haryana, Uttarakhand, Punjab, Bihar, and Delhi.